buho, which means owl in Spanish, is a Colombian company that lives up to its name: night vision, 360° and strategy. We offer measurement services, evaluation of communications and delivery of indicators, that can help rebuild or strengthen the strategy of a company, a leader or an area. We are a company that, in times of technology and big data, endeavors to help interpret information in the understanding that communications have evolved and that, therefore, the way of communicating and the way in which results are measured have changed.
buho CEO and Co-founder
Thanks to his experience in the business sector and his training as an Industrial Engineer, as well as a Master in Business Administration, Carlos understands the value of a brand. That is why his job at buho is to ensure that the best leaders connect with their audiences, always looking forward and ensuring the growth of our team in order to offer more clarity to our clients.
buho CSO and Co-founder
Juan Fernando has a Major in Political Science; he is specialized in Public Opinion and Political Marketing and has a Master in Strategic Studies. This is why he understands the importance and power of a clear message. His mission at buho is to guarantee our strategic growth, popularizing measurement and evaluation in communications. Juan believes in the power of clear data when managing a communication strategy.
Nathalia is a candidate for a Master in Political Communication and a specialist in Project Development. As a Major in Political Science with an emphasis in political communication, Nathalia understands that a message can influence and impact brands, people and governments. She makes sure that our products and services are useful. Her eyes are always focused on the needs of our clients and their audiences, so that buho adapts easily to change.
Business Development Manager
Diego is an Economist and Master in Strategic Marketing. He knows that a good strategy can make a company grow beyond its expectations. With fifteen years of experience supporting the construction of brands, he is in charge of identifying the industry leaders. Thus, making buho the main ally of brands, helping them optimize their communications.
Paula is an Industrial Engineer specializing in Innovation and Business Development and she directs our operations at a global level. With six years of experience in different industries, she is responsible for the buho processes focusing on adding value to our clients. Paula has a profound knowledge of the industry leaders, which is why she leads quality management transversally.
Directora de Talento Humano
Carolina es Trabajadora Social especialista en Gerencia de Recursos Humanos. Cuenta con cinco años de experiencia en procesos de desarrollo organizacional y se encuentra en buho para alinear los procesos de desarrollo organizacional con la estrategia corporativa promoviendo la cultura de cambio y un ambiente laboral único en el negocio.
Isabel has a Major in Political Science with an emphasis in Conflict Resolution, as well as a specialization in Public Opinion and Political Marketing. Due to her training, in addition to her five years of experience in analysis and creation of communication strategies based on storytelling, Isabel works with buho to ensure that our clients can transmit their messages in the clearest and most effective way; and that, just like Hollywood movies, their audiences are always connected.
Diana is an Internationalist. Due to her six years of experience as an expert consultant in strategic communications, she knows that brands seek clarity in their communications. At buho, Diana shares her experience to analyze media communications strategies in the most rigorous and comprehensive manner. Her mission is to help clients make valuable decisions using our data.
Javier is a professional in political science with emphasis in government and a Masters degree in Political and Institutional Communication, with four years of experience in strategic communication and evaluation and measurement in communications. His role in buho is to represent us with our clients, making sure that our promise of strategic value is met by helping leaders connect with their audiences.
Daya is a professional in Finance, Government and International Relations, currently candidate for Magister in Government and Public Policies. She has 3 years of experience in measurement and formulation of communication strategies, analysis and qualitative-quantitative evaluation of databases. Daya's role in buho is to be directly involved with our clients needs, making sure that our promise of strategic value is met in order to help leaders connect with their audiences.
Byviana Rangel is a professional in Finance and International Relations with four years of experience in crisis communication and development of communication management indicators. At buho, she is responsible for industry leaders connecting with their stakeholders by creating innovative communication management indicators to measure the performance of their strategies.
Director of Innovation
Valentina is a designer with an emphasis in Communication. Due to her four years of experience in innovation, she helps buho find new ways to satisfy the needs and expectations of our clients. She is in charge of building the culture of innovation at buho to unleash the team's ideas and help turn them into innovation projects, so our products are always at the forefront for our clients.
Director of Technological Development
César is a Systems Engineer and Master in Technological Development. He is curious and always aware of the latest advances in communications and technology. His more than ten years of experience in programming and software development make him responsible for keeping buho at the forefront. His work is key so that our clients´ communications are analyzed using the best technology.
Director of Analysis in real time
Lorena is a Social Communicator with six years of experience and is an experienced professional in media intelligence and strategic communication project management. She helps our clients in moments of crisis and opportunity, providing them with useful information in real time. In addition, she is responsible for industry leaders understanding what happens with their brands and their audiences in digital media and social networks.
Doris is a professional in Marketing and a specialist in Business Management with more than 16 years of experience. She is in charge of monitoring that our clients have the best administrative relationship with buho so they can concentrate on what is important.
Administration and Finance Manager
David is a candidate for a Master degree in Management and Evaluation of Investment and a professional in Finance and International Relations. With ten years of experience, he is the one in charge of optimizing the management of resources, ensuring that we, as company, invest in what is important, to offer better services to our clients and generate more value to them.
If you have a curious spirit, are not afraid of change, are an advocate for what you are passionate about, and you enjoy what you do, buho is the perfect place for you. Work with us and be part of the best measurement company in Colombia.
En buho estamos buscando profesionales talentosos, curiosos, íntegros y abiertos al cambio para ocupar el cargo de analista. Si tienes estudios en Ciencias políticas, Sociología, Relaciones internacionales o en carreras afines, envíanos tu hoja de vida. Nivel de inglés: Intermedio-alto
Just as there are four cardinal points that guide the world, at buho we have four values to guide us in the task of connecting leaders with their audiences. Integrity: to guarantee our clients the greatest respect and care for their sensitive information. Curiosity: to innovate constantly. Change: to adapt to the needs of the new times. Joy: because we do everything with emotion and affection.
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